THE ROLE OF A/B TESTING IN PERFORMANCE MARKETING

The Role of Push Notifications in Mobile Performance MarketingAs a strictly permission-based tool, press messages are exceptionally effective and need to be tailored to certain individual groups. Personalization is the essential to efficient push marketing and can dramatically improve response prices, particularly during onboarding.

Exactly How to Reduce Mobile Application Churn With Performance Advertising And Marketing SoftwareApplication spin is an important organization metric that determines the percent of users that quit using an application in a given duration. A high rate of spin can be a warning sign that individuals are wearying and turning to competitor applications